About The Individuality
The Individuality is the dream of Megean Knight coming to life backed by the amazing support and love of Spencer Knight. Based in the belief that good design comes from client choices, The Individuality was born in March 2011 to primarily serve businesses with branding solutions. However, a love of design has led us to also offer a line of custom design solutions/gifts for individuals as well.
Megean Knight
Owner, Designer & DeveloperI am picky. I am a perfectionist. These two qualities always come into play when I am exploring creative concepts. It is my opinion that graphic design is meant to truly represent its subject matter. Good graphic designed paired with great web development can boost the overall marketing of any business. By developing a branding identity, your business can be set apart from other competitors.
So why should you choose me?
I built my first website when I was 13 and looking back it was absolutely horrible looking, but my intentions were correct. While all my friends were using templates, I wanted my website to be "unique".
This same "unique" quest of mine still drives my creative endeavors today. However the difference now is education and experience.
I received my B.A. in Studio Art from the University of Alabama in 2008. Through the guidance of my instructors, I was able to develop my primary design skills, as well as apply my designs to real life scenarios.
After a few years of getting my feet wet in the field of design and development, I am now ready to go out on my own. This will provide me with the most opportunity to share my creative thoughts with my clients. I enjoy being involved in every aspect of design development, concept to completion. I look forward to helping you develop your "unique" new look.
Graphic design is meant to truly represent its subject matter. The Individuality brings to life the creative solutions needed to boost your company to the next level. We offer completely custom graphic design for any occasion, any need.
Good graphic design paired with great web development can advance the overall marketing of any business. Whether you choose a website or simple social media optimization, The Individualty is here to help you stand out amongst the crowd.
By developing a branding identity, your business will be set apart from other competitors. Through the use of constistency in design and development the public can instantly relate to your products or services.
The Individuality is based on just that, Individuality. We believe that you should control the look and feel your design need presents. The best way to do this, custom designs by The Individuality geared towards your choices.
LOGO SPECIAL
Are you ready to grab attention for your company? Contact The Individuality for a custom designed logo that will not only grab attention but represent your company correctly!
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Step One.
The first step in improving your business marketing is a FREE evalution of your current branding solutions by The Individuality.
Ashley Price Photography contacted The Individuality in need of an entire branding solution. After discussing her basic needs as a photographer, we decided that a professional logo would be the best starting point for her already established business.
* The logo package comes with at least 2 concepts.
Step Two.
The next steps require evaluating your audience and your specific marketing needs. There are several options available to a company for marketing. From printing to digital media, the options are almost endless. As a company the best choice is to evaluate which tools will best serve your company.
Ashley Price Photography knew she needed an online marketing strategy to best reach her potential client base, but wasn't quite sure what steps to take to achieve success. Through the guidance of The Individuality she chose to upgrade from a standard blog template to a completely custom website. The website now features an integrated photo gallery and booking calendar.
Step Three.
The final step involves including your new branding identity on anything and EVERYTHING related to your business. Once your marketing strategy is laid out, it is important to constantly evaulate what is working and what is not. Frequent website updates and printed advertisments will help to keep your client base engaged in the current state of your company.
